{"id":7598,"date":"2025-11-12T12:37:00","date_gmt":"2025-11-12T04:37:00","guid":{"rendered":"http:\/\/168.107.17.222\/?p=7598"},"modified":"2026-06-26T23:27:26","modified_gmt":"2026-06-26T15:27:26","slug":"audi-is-entering-formula-1-previews-its-audi-r26-concept-f1-racer","status":"publish","type":"post","link":"http:\/\/www.ayoyo.com.cn\/index.php\/2025\/11\/12\/audi-is-entering-formula-1-previews-its-audi-r26-concept-f1-racer\/","title":{"rendered":"Audi Is Entering Formula 1, Previews Its Audi R26 Concept F1 Racer"},"content":{"rendered":"\n
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Audi has unveiled the design identity for its Formula 1 entry and took the time today to preview its Audi R26 Concept racer.<\/p>\n\n\n\n

The R26 Concept, a preview of the actual race car that will debut in January 2026, showcases the brand\u2019s new visual identity. Chief Creative Officer Massimo Frascella described the F1 project as a \u201cpioneer for the new brand identity\u201d, based on principles of being \u201cclear, technical, intelligent and emotional\u201d.<\/p>\n\n\n\n

The car\u2019s design features minimalist graphic surfaces and a color palette of titanium, carbon black, and the newly introduced shade \u201cAudi Lava Red\u201d. According to the press release, the brand will also selectively use red rings for its F1 presence. Another key highlight with the car is the dramatic \u201ccut\u201d across the fuselage between the titanium color and Lava Red, which draws eyes towards the rear of the car and new power unit that drives the R26. While the visuals of the car are currently minimalistic, naturally the car will come with sponsorship logos further down the line \u2013 as of time of writing, Audi is sponsored by Revolut, adidas, and bp.<\/p>\n\n\n\n

Audi \u2013 which will race under the team name Revolut \u2013 acquired the Sauber Group for its entry and will be led by Mattia Binotto (formerly of Ferrari) and Jonathan Wheatley (formerly of Red Bull), with drivers Nico H\u00fclkenberg and Gabriel Bortoleto. The team will officially debut in 2026, coinciding with new regulations mandating sustainable fuels and an electric power share of almost 50%. CEO Gernot D\u00f6llner positioned the move as the \u201cnext chapter in the company\u2019s renewal\u201d and a \u201ccatalyst for the change towards a leaner, faster and more innovative Audi\u201d.<\/p>\n\n\n\n

The German automaker has been preparing for their entry for years, with strategies and technical preparations starting nearly three years ago. \u201cWe are not entering Formula 1 just to be there. We want to win,\u201d stated the CEO. D\u00f6llner also outlined an ambitious yet realistic roadmap, aiming to \u201cfight for the World Championship title\u201d by 2030. CFO J\u00fcrgen Rittersberger noted the entry \u201cmakes perfect sense for Audi \u2013 also economically,\u201d citing the F1 cost cap and the chance to attract new, younger customer groups.<\/p>\n\n\n\n

The first race for the R26 Concept racer to compete would be the Australian race in Melbourne, currently scheduled for March 6-8 2026. Before then, the car will undergo testing both in Barcelona and Bahrain after its debut in January.<\/p>\n\n\n\n

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Audi has unveiled the design identity for its Formula 1 […]<\/p>\n","protected":false},"author":1,"featured_media":7600,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[223],"tags":[31,45],"class_list":["post-7598","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-car","tag-audi","tag-f1"],"_links":{"self":[{"href":"http:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/posts\/7598","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/comments?post=7598"}],"version-history":[{"count":2,"href":"http:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/posts\/7598\/revisions"}],"predecessor-version":[{"id":7613,"href":"http:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/posts\/7598\/revisions\/7613"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/media\/7600"}],"wp:attachment":[{"href":"http:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/media?parent=7598"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/categories?post=7598"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/tags?post=7598"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}