Car Apr 22, 2026

BMW’s Latest 7-Series Is a “Neue Klasse” of Luxury

BMW is officially turning the page on luxury with the unveiling of the new 7-series, a flagship sedan that bridges the gap between traditional prestige and the futuristic “Neue Klasse” aesthetic. The revised BMW 7-Series LCI exterior leads with a “monolithic” design language that prioritizes clean surfaces and a commanding presence. Most striking is the […]

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Car Apr 9, 2025

BMW Korea Unveils Ultra-Limited 7-Series Editions

BMW Korea has announced the release of two ultra-limited 7-Series models under its high-end “Individual” customization program. Designed for discerning collectors, the exclusive drop includes just 15 cars in total — 10 plug-in hybrid 750e xDrive M Sport Pro units and 5 fully electric i7 xDrive60 M Sport editions. Each car features a two-tone exterior […]

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Car Aug 9, 2023

BMW Unveils Armored 7 Series “Protection” Offering

BMW has unveiled the latest generation of its armored luxury sedans, allowing for an uncompromising level of luxury and high-grade protection. The reinforced vehicles come in two variants, the beloved combustion-engined 7 Series and its new electric variant, the i7. The i7 Protection represents the world’s first all-electric protection sedan to go into production. Both […]

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