Toys Aug 15, 2025

Mattel’s ‘Hot Wheels Let’s Race: Ultimate Speed’ Brings Netflix Series to Life

MattelandGameMill Entertainmentare bringing the high-energy world ofHot WheelsLet’s Raceto consoles and PC withHot Wheels Let’s Race: Ultimate Speed, launching October 24, 2025. Inspired by theNetflixanimated series, the arcade racer will be available onNintendo Switch, PlayStation 5, Xbox Series X|S,andPCviaSteamfor $39.99 USD. Players can race as Coop, Spark, Mac, Brights, Axle and Cruise, or choose iconic […]

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Toys May 6, 2025

Mattel Brick Shop Unveils Mercedes-Benz 300 SL Model

Mattel Brick Shop has revealed its most detailed build yet: a 1:12 scale replica of the iconic Mercedes-Benz 300 SL. Featuring 1,600 precision-molded pieces, including metal parts and customization elements, the model recreates the legendary gullwing coupe in stunning detail. The collaboration with Mercedes-Benz marks the debut entry in Mattel’s new Premium Series under its […]

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Toys Jan 27, 2025

Hot Wheels and Ferrari Reignite Partnership with New Die-Cast Collection

Hot WheelsandFerrariare gearing up to collaborate again for the first time in over a decade. Announced at the Nuremberg International Toy Fair,Mattelrevealed exciting plans to release a full range of die-cast cars and collectibles with the automotive brand. Marking the return of the iconic Prancing Horse to Hot Wheels products, the collection will include Ferrari’s […]

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Toys Oct 11, 2024

Formula 1 Announces New Partnership with Hot Wheels

Formula 1 has teamed up with Mattel‘s Hot Wheels in a multi-year global licensing partnership to create F1-themed Hot Wheels products, with the first already available for pre-order. The collaboration kicks off with the release of a limited-edition F1 car, now available on Mattel’s official site, featuring a unique Hot Wheels livery and the number […]

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Toys Aug 27, 2024

Hot Wheels and MSCHF Team Up for “Not Wheels” Car

In an unexpected collaboration, Mattel Creations‘ Hot Wheels and creative studio MSCHF have unveiled the “Not Wheels” vehicle, a nostalgic nod to the well-worn, beat-up cars many drivers start their journeys with. This latest creation is anything but ordinary, capturing the charm of a heavily used car from the early 1990s Japanese import scene. The […]

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Toys Feb 16, 2024

Daniel Arsham and Hot Wheels to Launch “Lap Three” Drop

Hot Wheels, through Mattel Creations, has revealed the third “Lap” of its four-part collaboration with artist Daniel Arsham, a project two years in the making that sees original Hot Wheels models in the 1:64 scale reimagined in Arsham’s signature future relic aesthetic. The collaboration started with Lap One, which featured an eroded version of the […]

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