Mercedes-Maybach and LeBron James have officially showcased the Mercedes-Maybach S 680 S-Class, crafted through the brand’s MANUFAKTUR Made to Measure program. Unveiled at Pebble Beach, the collaboration introduces two bespoke vehicles—one created for James’ personal collection and a near-identical twin built to benefit the LeBron James Family Foundation through an upcoming charity auction. The custom […]
Tag: Mercedes-Maybach
Car
Apr 21, 2026
Mercedes-Maybach SL 680 Monogram Series Redefines GT
The 2026 Mercedes-Maybach SL 680 Monogram Series officially transforms the aggressive foundation of the AMG SL platform into the sportiest model in Maybach history. Prioritizing a supple ride and ultimate acoustic refinement over raw track capability, the open-top two-seater is designed specifically as a high-end personal grand tourer. Mercedes-Maybach intends to launch the vehicle in two distinct, […]
Car
Mar 25, 2026
Mercedes-Benz Unveils 2027 Maybach S-Class
Mercedes-Benz has officially unveiled the 2027 Mercedes-Maybach S-Class, bringing a host of opulent upgrades and tech advancements to its flagship sedan. The most celebrated news for purists is the survival of the V-12 engine. The top-tier S680 continues to house the revered 6.0-liter twin-turbo V-12, delivering 621 horsepower and 664 pound-feet of torque with added […]
Car
Mar 23, 2026
LeBron James and Mercedes-Benz Reveal a Custom 1-of-1 Maybach S 680
LeBron James is officially expanding his impressive automotive collection with a crown jewel from Mercedes-Benz. The NBA legend and the German automaker have proudly unveiled a highly customized Mercedes-Maybach S 680, completely personalized from bumper to bumper to meet the exact specifications of the Los Angeles Lakers forward. To bring this bespoke vision to life, […]
Plane
Mar 19, 2026
Airbus and Mercedes-Benz’s ACH145 Helicopter Brings Maybach Luxury to the Sky
Airbus Corporate Helicopters and Mercedes-Benz have teamed up to reveal the new ACH145 Mercedes-Benz Edition, elevating private air travel with a cabin modeled after the automaker’s most luxurious vehicles. Unveiled at a showcase event in São Paulo, Brazil, the special-edition helicopter replaces the previous ACH145 Mercedes-Benz Style, which originally launched in 2010. The redesign specifically […]
Boat
Dec 17, 2025
Mercedes-Benz Design Introduces the Maybach Ocean Club
Mercedes-Benz Design is extending its hallmark of ultra-luxury from the asphalt to the ocean with the announcement of the Maybach Ocean Club. Set aboard a conceptual private vessel named “Beyond Horizons,” this ship-based enclave reimagines the exclusive lifestyle of the 0.1%, offering a floating members’ club that echoes the grandeur of 1920s ocean liners. Inspired […]
Car
Sep 29, 2025
The Merecedes-Benz Maybach V12 Edition Is Luxury and Performance in a Limited-Run Sedan
In a celebration of ultimate luxury and engineering, Mercedes-Maybach has unveiled its new V12 Edition, a masterpiece of automotive design and power. The car, a limited-run S-680 sedan, is a true collector’s item, with only 50 examples being produced worldwide, making it an incredibly rare and exclusive machine. At the heart of the car beats […]
Car
Aug 14, 2025
Mercedes-Maybach S 680 Edition Emerald Isle Celebrates California’s Coastal Beauty
Mercedes-Maybach has unveiled the S 680 Edition Emerald Isle at Pebble Beach, a special-edition luxury sedan inspired by California’s Central Coast and limited to just 25 units for the U.S. market. The exterior pairs MANUFAKTUR Mid Ireland Green Metallic with Moonlight White Metallic in an exclusive two-tone finish, accented by chrome details and 21-inch Maybach […]
Car
Aug 13, 2025
Calling an Uber? The Virgil Abloh Maybach Is Now an Option
Not all Chicago Uber users are reporting seeing the Virgil Abloh Maybach as a bookable fare on their Uber apps, leaving the validity of the rideshare component unclear. Don C is, however, renting out his Maybach for rides in Chicago. Original Story: There are only 150 “Virgil Abloh Maybachs” in the world, the storied two-tone […]
Car
May 15, 2025
Closer Look: Mercedes-Maybach SL 680 Monogram Series
Mercedes-Benz has pulled the wraps off its boldest model yet — the Mercedes-Maybach SL 680 Monogram Series. First teased in the summer of 2024, the SL 680 Monogram Series is a limited-run open-top two-seater that fuses high-performance engineering with elevated craftsmanship. The SL 680 blends dynamic proportions with curated luxury, including two exclusive design concepts: […]
Car
Dec 23, 2024
How Mercedes-Maybach S-Class Has Kept Up with the Changing Face of Luxury
Through generations of refining and redesigning, the Mercedes-Maybach S-Class has remained a symbol of luxury and comfort-focused design. Having sold thousands of models worldwide, the series continues to be a go-to for those in the market for a high-end sedan. So, how exactly has the brand stayed true to its iconic heritage in today’s landscape […]
Car
Sep 7, 2024
Mercedes-Maybach Unveils First Haute Parfumerie Collection
Mercedes-Maybach has extended its luxurious lifestyle brand with the launch of its first Haute Parfumerie collection, a series of six refined unisex fragrances crafted by renowned perfumer Anne Flipo in her atelier in Grasse, France. Each scent is a tribute to the elegance, exclusivity, and craftsmanship synonymous with the Maybach name. The collection includes RADIANT […]
Car
Aug 19, 2024
Mercedes-Benz Unveils New Maybach SL Monogram Series
Mercedes-Benz has officially introduced the new Mercedes-Maybach SL Monogram Series. This release marks the sportiest model in Maybach’s storied history, combining exquisite design with unmatched driving and acoustic comfort. At launch, two meticulously curated design concepts, “Red Ambience” and “White Ambience,” will be available. These designs feature striking two-tone paint finishes: the “Red Ambience” pairs […]
Car
Jul 5, 2024
Mercedes-Maybach Unveils Exclusive Celebratory S-Class
Mercedes-Maybach has unveiled an exclusive S-Class model to commemorate the 150th anniversary of Robbe & Berking, a renowned silver and yacht manufacturer. This unique vehicle draws design inspiration from the legendary SPHINX 12mR yacht, a celebrated symbol of elegance and craftsmanship. The SPHINX yacht, built in 1939 and restored by Robbe & Berking Classics in […]
Car
Jan 15, 2024
Behind the HYPE: How Mercedes-Maybach Heralded a New Era of Luxury Automotive
In the latest episode of Behind the HYPE, the Mercedes-Maybach brand goes under the spotlight as Hypebeast uncovers how its generations of luxury cars came to be associated with the travels of high profile celebrities, creative icons, and even royalty. The design blueprint that comprises Mercedes-Maybach’s vehicles – particularly its archetypal S-Class – is established […]
Car
Aug 9, 2023
BRABUS Bases New 850 on Mercedes-Maybach S 680
When you think of BRABUS, subtle isn’t usually the word that comes to mind. However, the latest from the custom tuning company is just that. The BRABUS 850 based on the Mercedes-Maybach S 680 is described as being the “ultimate fusion of power and elegance.” Central to the BRABUS 850’s appeal is its 6.3 V12 […]
Car
Apr 17, 2023
Mercedes-Benz Debuts Maybach EQS SUV
Today, Mercedes-Benz debuted its new Mercedes-Maybach EQS SUV. Building on its EQS model that came onto the scene last year, the vehicle ups the ante on electric luxury. Leading the charge for the all-wheel drive SUV are two electric motors, which provide 649 horsepower. The car’s power also yields a 0-60 mph time of 4.1 […]
Car
Feb 14, 2023
Mercedes-Maybach Launches Its First Plug-In Hybrid
Mercedes‑Maybach has revealed its first-ever plug-in hybrid, the S 580 e, as part of Mercedes’ larger electrification plans which saw the electric G-Class revealed last year. With a legacy that stretches back to 1909, Maybach founded by Wilhelm and Karl Maybach became a sub-brand of Mercedes-Benz in 2015. The Mercedes‑Maybach S‑Class in particular was first […]