Car Aug 6, 2026

BMW’s New In-Car ‘Spider-Man’ Promo Has Some Drivers Seeing Red

One automaker has just taken this connected-car, software-defined vehicle, modern-mobility nonsense a step too far. Three years after BMW executives said the inside of a car was “a private space” and not a place for advertising, the automaker is facing backlash for rolling out a Spider-Man promotion that was played on infotainment screens around the […]

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