{"id":25358,"date":"2022-08-11T23:22:00","date_gmt":"2022-08-11T15:22:00","guid":{"rendered":"https:\/\/www.ayoyo.com.cn\/?p=25358"},"modified":"2026-09-20T23:24:05","modified_gmt":"2026-09-20T15:24:05","slug":"alfa-romeos-design-chief-criticizes-evs-that-look-electric-for-the-sake-of-it","status":"publish","type":"post","link":"https:\/\/www.ayoyo.com.cn\/index.php\/2022\/08\/11\/alfa-romeos-design-chief-criticizes-evs-that-look-electric-for-the-sake-of-it\/","title":{"rendered":"Alfa Romeo&#8217;s Design Chief Criticizes EVs that &#8220;Look Electric for the Sake of It&#8221;"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/www.ayoyo.com.cn\/wp-content\/uploads\/2026\/09\/d454a63331cccd9cfc1025d8326d47e9.webp\" alt=\"\" class=\"wp-image-25359\" srcset=\"https:\/\/www.ayoyo.com.cn\/wp-content\/uploads\/2026\/09\/d454a63331cccd9cfc1025d8326d47e9.webp 1200w, https:\/\/www.ayoyo.com.cn\/wp-content\/uploads\/2026\/09\/fd62e3cc24eb1d4389e7d66a41b2b7df.webp 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Many EVs on the market now carries a distinct design language that separates them from traditional internal combustion engine vehicles, but Alfa Romeo\u2018s design chief Alejandro Mesonero-Romanos says that the Italian automaker won\u2019t be adopting the aesthetic with its own future EVs because it \u201cdoesn\u2019t make sense.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Speaking to Top Gear, the designer emphasized that Alfa Romeo is more focused on staying true to its own brand and philosophies than creating a new, electrified look. \u201cElectrification changes the way the car moves, but the character, the style, the values will remain,\u201d he explained. \u201cLooking electric for the sake of it doesn\u2019t make sense from my point of view.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">He noted that similar takes might\u2019ve worked for other automakers such as BMW because at the very beginning, it was more about marketing EVs, but now that most cars on the market will be moving to electric powertrains, there\u2019s no longer a need for this. \u201cBut now, everyone is, or will be, electric, so there is no need to say, \u2018hey, hello, I\u2019m electric, look at me\u2019,\u201d he added. \u201cThere is no need to signify that you are electric. The only thing that changes is the source of power, but the rest of the values of the car don\u2019t change. To me it\u2019s important that it\u2019s an Alfa Romeo, whether it\u2019s electric or not.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Many EVs on the market now carries a distinct design language that separates them from traditional internal combustion engine vehicles, but Alfa Romeo\u2018s design chief Alejandro Mesonero-Romanos says that the Italian automaker won\u2019t be adopting the aesthetic with its own future EVs because it \u201cdoesn\u2019t make sense.\u201d Speaking to Top Gear, the designer emphasized that [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":25359,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[223],"tags":[187],"class_list":["post-25358","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-car","tag-alfa-romeo"],"_links":{"self":[{"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/posts\/25358","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/comments?post=25358"}],"version-history":[{"count":1,"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/posts\/25358\/revisions"}],"predecessor-version":[{"id":25360,"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/posts\/25358\/revisions\/25360"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/media\/25359"}],"wp:attachment":[{"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/media?parent=25358"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/categories?post=25358"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/tags?post=25358"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}