{"id":26271,"date":"2022-05-25T18:22:00","date_gmt":"2022-05-25T10:22:00","guid":{"rendered":"https:\/\/www.ayoyo.com.cn\/?p=26271"},"modified":"2026-09-27T18:25:14","modified_gmt":"2026-09-27T10:25:14","slug":"bmw-celebrates-50th-anniversary-of-m-sport-with-we-are-m-film","status":"publish","type":"post","link":"https:\/\/www.ayoyo.com.cn\/index.php\/2022\/05\/25\/bmw-celebrates-50th-anniversary-of-m-sport-with-we-are-m-film\/","title":{"rendered":"BMW Celebrates 50th Anniversary of M-Sport With &#8216;We Are M&#8217; Film"},"content":{"rendered":"\n<figure class=\"wp-block-image is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1260\" height=\"840\" src=\"https:\/\/www.ayoyo.com.cn\/wp-content\/uploads\/2026\/09\/7e65c6c5d485d5ebc9d74eb15e894a28.webp\" alt=\"\" class=\"wp-image-26272\" style=\"aspect-ratio:1.5;width:1260px;height:auto\" srcset=\"https:\/\/www.ayoyo.com.cn\/wp-content\/uploads\/2026\/09\/7e65c6c5d485d5ebc9d74eb15e894a28.webp 1260w, https:\/\/www.ayoyo.com.cn\/wp-content\/uploads\/2026\/09\/7e65c6c5d485d5ebc9d74eb15e894a28-768x512.webp 768w\" sizes=\"auto, (max-width: 1260px) 100vw, 1260px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">This year marks 50 years of the BMW Motorsport subsidiary. To commemorate the anniversary, the German car manufacturer revisits its original emblem as well as premiering its latest We Are M short film.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">All models with a production date from March 2022 will feature the classic BMW Motorsport logo, boasting shifted semicircles that made its debut appearance in 1973. As well as emblems, 50 M paint finishes will be offered on selected cars such as \u201cDakar Yellow\u201d, \u201cFire Orange\u201d, \u201cDaytona Violet\u201d, \u201cMacao Blue\u201d, \u201cImola Red\u201d and \u201cFrozen Marina Bay Blue\u201d which all represent various eras of the brand\u2019s history.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With more information yet to be released, BMW\u2019s first electric high-performance M model is also due to launch in the near future as well as a special limited-edition iteration of the M4 Coup\u00e9 series.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To celebrate this milestone, the We Are M campaign film is an ode to the togetherness of the M community. Piecing archival behind-the-scenes footage of Andy Warhol\u2019s 1979 custom BMW M1 art car with fan-shot images, the inspirational visuals honor the subsidiary\u2019s iconic journey and look to an innovative future.<\/p>\n\n\n\n<figure class=\"wp-block-image is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1260\" height=\"840\" src=\"https:\/\/www.ayoyo.com.cn\/wp-content\/uploads\/2026\/09\/487fafb24aeaffdc12fac34aa925c946.webp\" alt=\"\" class=\"wp-image-26273\" style=\"aspect-ratio:1.5;width:1260px;height:auto\" srcset=\"https:\/\/www.ayoyo.com.cn\/wp-content\/uploads\/2026\/09\/487fafb24aeaffdc12fac34aa925c946.webp 1260w, https:\/\/www.ayoyo.com.cn\/wp-content\/uploads\/2026\/09\/487fafb24aeaffdc12fac34aa925c946-768x512.webp 768w\" sizes=\"auto, (max-width: 1260px) 100vw, 1260px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1260\" height=\"840\" src=\"https:\/\/www.ayoyo.com.cn\/wp-content\/uploads\/2026\/09\/91e28e256538be47f036b80bd6bb2307.webp\" alt=\"\" class=\"wp-image-26274\" style=\"aspect-ratio:1.5;width:1260px;height:auto\" srcset=\"https:\/\/www.ayoyo.com.cn\/wp-content\/uploads\/2026\/09\/91e28e256538be47f036b80bd6bb2307.webp 1260w, https:\/\/www.ayoyo.com.cn\/wp-content\/uploads\/2026\/09\/91e28e256538be47f036b80bd6bb2307-768x512.webp 768w\" sizes=\"auto, (max-width: 1260px) 100vw, 1260px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1260\" height=\"840\" src=\"https:\/\/www.ayoyo.com.cn\/wp-content\/uploads\/2026\/09\/4e3f6bf3c4b1827bc448a934a3508357.webp\" alt=\"\" class=\"wp-image-26275\" style=\"aspect-ratio:1.5;width:1260px;height:auto\" srcset=\"https:\/\/www.ayoyo.com.cn\/wp-content\/uploads\/2026\/09\/4e3f6bf3c4b1827bc448a934a3508357.webp 1260w, https:\/\/www.ayoyo.com.cn\/wp-content\/uploads\/2026\/09\/4e3f6bf3c4b1827bc448a934a3508357-768x512.webp 768w\" sizes=\"auto, (max-width: 1260px) 100vw, 1260px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1260\" height=\"840\" src=\"https:\/\/www.ayoyo.com.cn\/wp-content\/uploads\/2026\/09\/edc02cb139259f119e5f023aa3918939.webp\" alt=\"\" class=\"wp-image-26276\" style=\"aspect-ratio:1.5;width:1260px;height:auto\" srcset=\"https:\/\/www.ayoyo.com.cn\/wp-content\/uploads\/2026\/09\/edc02cb139259f119e5f023aa3918939.webp 1260w, https:\/\/www.ayoyo.com.cn\/wp-content\/uploads\/2026\/09\/edc02cb139259f119e5f023aa3918939-768x512.webp 768w\" sizes=\"auto, (max-width: 1260px) 100vw, 1260px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>This year marks 50 years of the BMW Motorsport subsidiary. To commemorate the anniversary, the German car manufacturer revisits its original emblem as well as premiering its latest We Are M short film. All models with a production date from March 2022 will feature the classic BMW Motorsport logo, boasting shifted semicircles that made its [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":26273,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[223],"tags":[6],"class_list":["post-26271","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-car","tag-bmw"],"_links":{"self":[{"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/posts\/26271","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/comments?post=26271"}],"version-history":[{"count":1,"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/posts\/26271\/revisions"}],"predecessor-version":[{"id":26277,"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/posts\/26271\/revisions\/26277"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/media\/26273"}],"wp:attachment":[{"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/media?parent=26271"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/categories?post=26271"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ayoyo.com.cn\/index.php\/wp-json\/wp\/v2\/tags?post=26271"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}